Effective Date: July 1, 2025
Herd Collection (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you visit or make a purchase from our website, in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.
1. What Information We Collect
We may collect the following types of personal information when you interact with our site:
- Name
- Email address
- Shipping and billing address
- Phone number
- Payment details (processed securely via third-party gateways)
- Order history
- IP address, browser type, and device information
- Any other information you provide via forms or customer service communications
Please note that this information is collected only as necessary to provide our services. We do not store any of the above information on our servers.
2. How We Collect Your Information
We collect personal information through:
- Online forms and checkout processes
- Newsletter sign-up forms
- Email communications
- Cookies and analytics tools (e.g. Google Analytics)
- Customer service interactions
3. How We Use Your Information
We use your personal information to:
- Process and fulfill your orders
- Communicate order updates and respond to inquiries
- Improve our website, products, and services
- Send promotional emails and newsletters (only if you have opted in)
- Share updates, events, and marketing content relevant to our brand
- Prevent fraud and ensure website security
4. Disclosure of Your Information
We do not sell your personal information. However, we may share it with trusted third parties to help us operate our business, such as:
- Shipping and logistics partners (e.g. Australia Post)
- Payment processors (e.g. PayPal, Afterpay)
- Marketing and email distribution platforms (only with your consent)
- Legal or regulatory bodies, if required by law
All third parties are required to handle your data in compliance with relevant privacy laws.
5. Data Security
We take reasonable steps to protect your information from loss, misuse, or unauthorised access. This includes using SSL encryption and secure payment gateways. However, no online transmission is ever completely secure, so we cannot guarantee absolute security.
6. Cookies & Analytics
We use cookies to enhance your browsing experience, track website usage, and show relevant ads. You can manage your cookie preferences through your browser settings.
7. Your Rights
You have the right to:
- Access the personal information we hold about you
- Request corrections to inaccurate information
- Opt out of marketing communications at any time
- Request deletion of your personal data where permitted by law
To make a request, please contact us at [email protected].
8. Newsletter & Marketing Communications
When you subscribe to our newsletter, you consent to receive communications from us, including updates, promotions, offers, and marketing content.
- You may unsubscribe at any time by clicking the “unsubscribe” link in our emails.
- Subscription is voluntary and not required to make purchases.
- By subscribing, you acknowledge that email frequency may vary depending on campaigns and promotions.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.
10. Contact Us
If you have any questions about our privacy practices or would like to make a complaint, please contact us at:
Herd Collective
Email: [email protected]